I help ambitious founders and growing businesses build clear, commercially focused marketing strategies that support sustainable growth.
After nearly 15 years working across agencies and in-house marketing teams, from early-stage businesses to established household names, I founded West House Marketing to do what I love most: helping businesses cut through the noise, focus on what matters, and make marketing work harder.
Marketing doesn't need to feel overwhelming. With the right strategy, it becomes clearer, more purposeful and far more effective. That's where I come in
Hi, I'm Emily, founder of West House Marketing.
Experience that goes beyond strategy
I began my career in agency, working across a diverse mix of sectors that taught me how to quickly understand different businesses, spot commercial opportunities and develop practical marketing strategies that deliver results.
I then spent almost a decade at Joules, where I built experience across nearly every area of marketing, from retail campaigns and product launches to creative production, photography and customer communications. It gave me a rare breadth of understanding, not just of how to develop strategy, but how to bring it to life across every customer touchpoint.
Returning to agency, I led marketing for fast-growing brands including Butcher's Dog Food, developing social media strategy, influencer partnerships and integrated brand campaigns. My final in-house role was at Rosie Made a Thing, where I became the company's first marketing hire, building the marketing function from the ground up and embedding strategy into every stage of the business.
Together, those experiences mean I don't just understand marketing, I understand the realities of growing a business, balancing priorities and making every marketing decision count.
Why West House Marketing?
West House Marketing was born after I was made redundant during maternity leave.
At the time it felt like an unexpected setback. Looking back, it gave me the opportunity to build the kind of business I'd always wanted.
One that works closely with founders. One that offers experienced strategic thinking without unnecessary complexity. One where every client receives my full attention, my full experience and genuinely honest advice.
I believe businesses don't need more marketing for the sake of it. They need the right marketing, aligned to their commercial goals, built around their customers and focused on delivering meaningful growth.
That's the business I set out to build, and it's still exactly how I work today.
How I work
The best marketing starts with understanding the business behind it.
That means asking the right questions, challenging assumptions and focusing on the activity that will make the biggest commercial difference, not simply doing more because it feels like you should.
Whether we're building a strategy from scratch, reviewing what's already in place or working together on an ongoing basis, my role is to bring clarity, confidence and direction to your marketing.
No jargon. No unnecessary complexity. Just thoughtful, commercially focused marketing that helps your business grow.
Let's build something that works
If you're looking for a strategic marketing partner who'll take the time to understand your business, challenge your thinking and help you move forward with confidence, I'd love to hear from you.
“Emily is a great asset and would be a valuable member on any team, she is innovative, hard working and creatively brilliant.”
I’d love to hear from you
If you are interested in exploring working together, fill out this form with your details and I will be in touch shortly.